Saturday, 22 December 2012

Top Benefits of Using QR Codes in Your Business

Top Benefits of Using QR Codes in Your Business

It is all about quick responses these days. Responding quickly to your customers whenever and wherever they need you enables you to gain their trust and their favour. When customers are able to respond quickly to your ads and your promotions, it is also a convenient way to taking your business to the next level. This is probably why most businesses need to be aware of the benefits of using QR codes in your business.

What are QR codes? QR or Quick Response codes are two-dimensional bar codes embedded with particular information that enables immediate access through a scanning process making use of a smartphone software or the built-in camera of a mobile phone. If you have a business and you want to generate these codes, you can basically make use of a free or premium software that you can download online. You can also hire someone that will do the encoding for you.

Why do you need to know the benefits of using QR codes in your business? Anything that will help you reach out to more customers, encourage brand loyalty and increase revenue should be taken into consideration. QR codes can be used to promote special offers, discount coupons as well as freebies. If you want to be able to build an opt-in list of mobile subscribers or direct people to our Facebook Page or your website, you can do so effectively using these QR codes. You will also be able to send them your contact information immediately.

So if you are still unaware of the benefits of using QR codes in your business, here are some samples:

Cost Reduction – When you make use of QR codes, you don’t have to spend anything on printing costs. Since information is being transferred from one mobile device to the other, you don’t have to produce flyers and brochures. When a prospective customer scans the code, the information can already be transferred to their mobile phone in an instant!

Builds Excitement – QR codes can certainly peak curiosity. Customers become more interested in learning the information behind your QR codes. When they scan the code and run in on their mobile device, they will receive instant gratification that will satisfy their curiosity.

Less Waiting – Since QR already stands for Quick Response, it also follows that your customers won’t need to wait just to get the information they need about your special offers.

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